POPAI internationaal nieuws

• Sears, Kmart Launch Facebook App For Freshmen 07/31/2010
  Sears Holdings has launched a Facebook application tied to its namesake and Kmart brands aimed at helping college freshmen connect with new roommates and decorate their dorm rooms. DMNews (7/27) […]
• Nielsen Provides Back To School Shopping Forecast 07/31/2010
  The Nielsen Company forecasts a modest increase in dollar sales on Back to School items, up 1.7 percent to $2.6 billion, although unit sales are projected to drop. Nielsen Wire (7/29) […]
• What Shopping Data Really Tells Us 07/31/2010
  A peek inside stores' shopping data highlights regional preferences for certain colors and brands, which is useful to retailers but even more interesting from a sociological perspective. Wall Street Journal (7/28) […]
• Target Expected To Surpass Expectations 07/31/2010
  Retail analysts are predicting that Target's remodeling program to add fresh produce at its general merchandise stores and its new credit card discount could exceed market expectations. Forbes (7/28) […]
• Supermarkets & Restaurants Compete For Dinner 07/31/2010
  Consumers continue to choose supermarkets for prepared foods over fast-food restaurants because of convenience as well as good prices, variety, and healthier choices according to a recent NPD survey. Atlanta Journal Constitution (7/28) […]